5 Sales Strategy AI Agents, Live in Production.
5 live agents automate sales strategy within sales. They all run on demand. Each one publishes the inputs it needs, the steps it works through and what it hands back.
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ICP Recognizer
Upload your won and lost deals and get an ideal customer profile derived from what actually closed — with the qualifying signals, the anti-patterns, and how much the data can really support.
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Market Research Synthesis
Ask a market question and get a synthesis grounded in live search results and your own research library, with every claim traceable to a source and the gaps named.
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Micro-Market Prioritization
Name a broad market and get it cut into workable segments, ranked by what your own won deals suggest and what public sources support — with the sizing arithmetic shown.
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Opportunity Viability Assessment
Check whether you can actually deliver an opportunity before you chase it — against your own capacity, skills, and current commitments, not against how attractive it looks.
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Qualification Criteria Tuning
Upload leads with what became of them and get your qualification criteria tested against outcomes — which ones predict conversion, which ones cost you good leads, and what to change.
Deriving the ideal customer profile from what closed, not from what was assumed
Sales strategy tends to be written once and then quietly ignored, because the version on the slide is not testable. An ideal customer profile assembled in a workshop reflects who the team believes they sell to, and it survives unchallenged for years while the actual win data says something different. Qualification criteria inherit the same problem: they feel rigorous, but nobody has checked which of them predict conversion and which reject good leads. Market sizing is often a round number with no visible arithmetic, so nobody can interrogate it. The consequence is not a bad plan so much as an unfalsifiable one — when results disappoint, there is no way to tell whether the strategy was wrong or the execution was.
These agents make the strategy layer evidential. ICP Recognizer derives an ideal customer profile from your won and lost deals, producing the attributes that predict a win, the qualifying signals, the anti-patterns to disqualify on, and an honest statement of how much the data can really support. Qualification Criteria Tuning tests your existing criteria against outcomes and identifies which cost you good leads. Micro-Market Prioritization cuts a broad market into workable segments ranked by what your own won deals and public sources support, with the sizing arithmetic shown rather than asserted. Market Research Synthesis answers a market question from live search and your own research library with every claim traceable to a source and the gaps named explicitly. Opportunity Viability Assessment applies the same discipline to individual pursuits, checking whether you can actually deliver against current capacity, skills and commitments before the opportunity is resourced.
What this moves
- Win rate on qualified opportunities
- The profile is rebuilt from won and lost deals with the anti-patterns named, so disqualification becomes as defensible as qualification.
- Pre-sales effort on unwinnable deals
- Deliverability is assessed against real capacity and commitments before a pursuit is resourced, rather than after the proposal is written.
- Confidence in market sizing
- Segment prioritisation shows its arithmetic and separates what the evidence supports from what it does not, so plans are built on stated assumptions rather than round numbers.
Sales
How AI agents handle sales strategy
Drawn from the 5 agents above — what they require, how they run, and what comes back.
What they need
- Won and lost deals
- Profile settings
- The market question
- Research settings
- The market to break down
- Your won deals
- The opportunity
- Current commitments
What comes back
- Evidence strength
- Ideal customer profile
- Attributes that predict a win
- Qualifying signals
- Anti-patterns — disqualify on these
- Synthesis
- Themes by evidence strength
- Language the market uses
How they run
- Run on demand
- 5
- Steps per run
- 3–4
- Credits per run
- 6–8
- Use a knowledge base
- 1
Where sales strategy fits in sales
Most of a rep’s day goes on looking things up, updating records and writing follow-ups. These agents do that part, so the hours left over go into conversations with buyers.
Next Step
Deploying sales strategy agents
These run as-is against the inputs listed above. Most deployments adapt one — a different source system, a different tolerance, a different approval path. The first call establishes which.