2 Content Creation AI Agents, Live in Production.
2 live agents automate content creation within marketing. They all run on demand. Each one publishes the inputs it needs, the steps it works through and what it hands back.
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Blog Topic Generation
Generate a ranked slate of blog topics for a theme, grounded in what is actually being written and searched right now, with the angle and keyword for each.
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Content Development
Turn an approved brief into a finished piece — outlined, drafted to your brand voice, and checked against the structure and tone rules before anyone reviews it.
Grounding the topic slate in what is actually being written and searched
Content planning fails at the topic stage more often than at the writing stage. Topics come out of a brainstorm, which means they reflect what the team finds interesting rather than what anyone is searching for or what the field already covers well — so a piece gets commissioned into a crowded space with no angle, or into an empty space because there is no demand. Then the draft arrives and the first review round is spent on voice: tone inconsistencies, structural conventions the writer did not know about, headings in the wrong form. That review is expensive and repetitive, and it displaces the review that matters, which is whether the argument holds.
These agents address both stages. Blog Topic Generation produces a ranked slate for a theme grounded in what is actually being written and searched right now, with the angle and keyword for each — the angle being the output that determines whether a piece has a reason to exist. Content Development turns an approved brief into a finished piece: outlined, drafted to your brand voice, and checked against the structure and tone rules before anyone reviews it. That pre-check is what changes the economics of review. A reviewer receiving a draft that already conforms to the conventions spends their attention on whether the piece is right rather than on whether it looks like the others, which is the only part of the review a person is uniquely able to do.
What this moves
- Topics with a defensible angle
- The slate is grounded in what is currently being written and searched, with the angle and keyword named for each, rather than produced from a brainstorm.
- Drafts arriving in brand voice
- Structure and tone rules are checked before a human reviewer sees the piece, so review is about substance instead of style corrections.
Marketing
How AI agents handle content creation
Drawn from the 2 agents above — what they require, how they run, and what comes back.
What they need
- Theme or product area
- Slate settings
- Content brief
- Format and audience
What comes back
- Topic slate
- Keywords across the slate
- What to publish first
- What is already published
- The piece
- Draft
- Standards checks
- Ready to review?
How they run
- Run on demand
- 2
- Steps per run
- 3–4
- Credits per run
- 6–7
- Use a knowledge base
- 1
Where content creation fits in marketing
Competitor tracking, market monitoring and content briefs are the slow part of a campaign. Agents keep that running continuously, so a launch is not waiting on someone to go and read things.
Next Step
Deploying content creation agents
These run as-is against the inputs listed above. Most deployments adapt one — a different source system, a different tolerance, a different approval path. The first call establishes which.